Cross Platform Digital Advertising Solutions
The importance of digital advertising in todays world cannot be overstated. However, deciding on which platforms and strategies will maximize your results is more complicated.
Blending direct publisher relationships, programmatic solutions, data, technology and a diverse team, Alcance Media Group works with advertisers of all sizes as well as their agencies to reach core multicultural as well as International audiences.
Multicultural & International Marketing Experts
Multicultural outreach, diversity & inclusion are programs of increasing importance to organizations in the United States. From Governments to companies large and small, reaching multicultural communities is an ongoing challenge.
Alcance Media Group was founded with the goal to connect brands and agencies with the digital publishers that diverse audiences trust. Based on your needs, location, budget, resources and more we work with our clients to reach key audiences such as Hispanic | Latino, Black | African American, Indigenous | Native American | First Nation, Arab American | Middle Eastern, Asian American | Asian in the U.S. and Canada.
Internationally, Alcance Media Group’s experience has focused on cross border digital solutions between the United States., Canada, Mexico, Latin America, Caribbean, and beyond.
Multicultural Community Population Estimates (millions)
U.S. Hispanic
Black | African American
Asian Population (U.S.)
Indigenous (U.S. & Canada)
Black History Month Diversity Outreach
While Black History Month may bring diversity & inclusion outreach efforts to the forefront for many brands, many top brands have had continuous multiyear efforts focused on multicultural marketing outreach to the Black | African American communities.
Asian and Pacific Islander Population in the U.S.
Of the estimated 23 million + Asian population in the U.S., the group has roots from 20 or more countries in East and Southeast Asia and the Indian subcontinent. Many of these areas have distinct cultures and languages that have influences on the community wherever they may live.
Chinese New Year 2021 – Year of the Ox
2021 is the Year of the Ox on the Chinese Calendar
The Year of the Metal Ox comes right after the Year of the Metal Rat (2020) and before the Year of the Water Tiger (2022)!
According to the Lunar calendar, the Spring Festival starts on February 12th and lasts until February22nd, 2021. Unlike western holidays such as Thanksgiving or Christmas, when you try to calculate it with the solar (Gregorian) calendar, the date is all over the place.
