Hispanic Video Advertising - Alcance MG
Video Display Advertising Solutions
Alcance Media Group helps advertisers and agencies reach the most important growth segments in digital advertising, U.S. Hispanic and Latin America, by leveraging superior service, experience and industry-leading video ad-serving technology. The AlcanceMG Video Advertising Network offers quality video inventory through premium English and Spanish video content providers.
With the knowledge to work with you on strategy as well as delivery, Alcance Media Group helps you reach your marketing objectives. Our goal is to make your campaign a success while providing a one stop shop to handle all of your video execution needs, including creation, delivery, optimization and reporting.
Online video advertising for the U.S. Hispanic and Latin American markets made easy.
Keys to Hispanic & Latin American Video Advertising
The Hispanic segment is significantly more likely to recall online ads, particularly video ads, when looking for retail-related information. Furthermore, 6 out of 10 Hispanics made a purchase in-store as a result of seeing online advertisements while researching products- 22% more than the general population.
More than 80% of internet users age 15 and older in Brazil, Mexico, Argentina and Chile watched online videos from a home or work computer in March 2011, according to comScore, with Brazil as home to the largest internet population in the region. A total of 35.9 million people in Latin America viewed a total of 3.1 billion videos. Mexico had the highest reach, with 87% of its web population watching nearly 2 billion online videos.
